June 13, 2016
BROOKLYN, MI — The next time Dale Earnhardt Jr. races at Michigan International Speedway, the fan-favorite driver will take the track decked out in Michigan maize and blue.
NASCAR returns to the Irish Hills for the Pure Michigan 400 on Aug. 28. Axalta Racing revealed the paint scheme on its Twitter account Monday, June 13:
Axalta will share the sponsorship with the University of Michigan for the August Pure Michigan 400. Earnhardt Jr. and the Hendrick Motorsports team are hoping the touch of Michigan flair will change its luck after finishing in 39th after an early exit.
Earnhardt Jr. has two wins in his 34 Sprint Cup Series starts at MIS in 2008 and 2012. He finished in the top 10 in both races in 2014 and 2015 at Michigan. The 41-year-old driver sits in 11th place in the Sprint Cup season standings through 15 races.
The scheme was unveiled at Axalta’s Mt. Clemens plant, 400 N. Groesbeck Highway, during which the company was recognized as the General Motors Supplier of the Year.
This maize and blue paint scheme won’t be the only partnership between the automotive company and university, as they will reportedly partner up to support engineering and business students.
“Engineering is an integral part of the racing industry, as it translates into practical applications we use every day,” Steve Markevich, Executive Vice President at Axalta, said in a press release. “This partnership with the University of Michigan, one of the premier institutions in the world, will benefit current and future students and faculty while bringing invaluable assistance to the Axalta team.
“Michigan is the ‘leader and best’ in providing the specialized programs needed to prepare its students to be the future skilled engineers and business leaders.”